In a chaotic world of aggregators, of Google and Twitter and specialist web feeds, a newspaper is a "credible one-stop shop" of local news where all the hard choices have been made for the reader. Which is why not trashing the brand is more important than ever. Sorry, Catherine.
(for the more complete story, check out Pure Poison)
Wow...that brand is looking ever so good.
Miranda then deleted her comment about how gay men have sex with animals. I don't know why; it's almost like she thought some people might have considered it inappropriate.
Anyway, good to know Fairfax has standards.